Wildscreen Festival expands into China
FRIDAY 28 OCTOBER, BRISTOL, UK: Wildscreen, the charity behind the world’s biggest celebration of wildlife and environmental film and TV, today announced the festival’s expansion into China.
Wildscreen China will take place 28-30 October at the Mega Box cinema in Sanlitun, Beijing and feature public screenings of over 15 Wildscreen Panda Award-winning and nominated productions.
The Wildscreen Panda Awards are the highest international accolade in the wildlife film and TV industry, often described as the ‘Green Oscars’, and are presented every two years to celebrate and honour outstanding achievement in the craft of natural world filmmaking and storytelling. Films being screened at Wildscreen China include Oxford Scientific Films’ Animal Odd Couples, Hebrides: Islands on the Edge produced by Maramedia with Otter Films, and Icon Films’ River Monster - Demon Fish.
An interactive zone designed to engage audiences with the natural world using all five senses will support the screening programme in Beijing. The ‘Interactive Nature Zone’ includes: talks and photography exhibitions featuring leading Chinese wildlife filmmakers and photographers including Dong Lei, Huang Yifeng and Wu Lixin; short films provided by world-leading conservation organisations including WildAid, WWF, IFAW and Conservation International; VR experiences; projections; nature listening stations; and educational and craft activities for children.
The Festival is being delivered in partnership with Earthland and Xi Zhinong, one of China’s pioneering wildlife photographers and founder of Wild China Film. It is also being supported by the British Embassy, WildAid and WWF China.
Lucie Muir, CEO of the charity behind the Wildscreen Festival, said: “There are more than 1.3 billion people in China, but for most Chinese people access to international wildlife and environmental films is very limited. Working in partnership with Xi Zhinong and Earthland, we are vastly amplifying the reach of the award-winning films from our prestigious Wildscreen Festival and have a unique opportunity to engage with vast audiences who can make a real difference in some of the world’s most important conservation areas.”
An Earthland representative said: “By bringing the essence of the Wildscreen Festival to China, we hope to provide a platform from which the wider public are able to experience and feel part of nature.”
The Wildscreen Festival is a not-for-profit initiative by the UK-based charity Wildscreen, which also operates Arkive, a free-to-access online encyclopaedia about the natural world, and Wildscreen Exchange, a global hub giving conservation organisations access to imagery and film, TV and photography expertise which helps them to tell the most pertinent conservation stories of our time.